MATCH OF THE DAY

Steven La Fuente

September 20, 2021

Fashion Editor and Stylist living in Williamsburg

WHY DO YOU LIKE AND COLLECT MATCHES?

My mom started collecting when she and her best friend drove from Ecuador to New York in a VW Bug when they were 21 years old (40 years ago!). She amassed a huge collection that was sadly destroyed 3 years ago. It feels like it’s my duty to keep the tradition going.

WHAT ARE YOUR FAVORITE ONES AND WHY?

I do tend to judge a matchbook by its cover! At the moment my two faves are from @ritzparis and from @therow's showroom. The box from the Ritz is so elegant with the gold embossed text and it reminds me of my first trip to Paris. I love the matchbox from the Row because it’s so minimal and rare and it was a gift from a very dear friend. Special shoutout to the 70’s nudes matches from Zeitgeist in San Francisco!

WHEN AND HOW DO YOU LIKE TO ENJOY YOUR MATCHES?

I have a rule that I have to get two of each matchbook — one to use and one to save. The ones I save live in a vintage tennis tournament trophy on my coffee table.